Gather · The AI-native marketing engine
AI-led research, insights,
and content to drive your business.
One engine for the work marketing teams used to spread across panels, agencies, and freelancers. Conversational research that earns its place in your stack — and powers grounded personas, on-brand content, and living strategy docs the whole team plugs into.
Step 1 · Tell Gather what you need to know
Stop briefing agencies.
Start getting answers.
Gather is always running. Drop in a question and the engine designs the study, drafts the discussion guide, and right-sizes the sample — in the time it takes to refill your coffee.
Step 2 · Audience
Skip the screener spreadsheet. Talk to anyone.
Describe who you want to hear from in plain English. Real human panels for primary data, grounded personas for theory testing — switch on the fly, get results in the same study.
Step 3 · Grounded personas
Give every marketer a buyer on call.
Every interview compounds into a talkable persona — a CMO, a buyer, a churned user. Anyone in marketing can ask one a question and get an answer grounded in your real data. No more shipping a new study every time someone has a hypothesis.
Step 4 · Brand & launch
Your brand on the survey. Not ours.
Respondents see your logo, your tone, your domain. The trust signal stays with you — and so does the data.
Always free for respondents.
- Logo, colors, font on the interview surface
- Custom welcome + close screens
- Branded shareable report links
- Domain-attached survey hosting on request
Step 5 · Insight
Every methodology your team needs. In one engine.
No agency rotation, no two-step studies, no third-party reanalysis. Quant scale and qualitative depth come back in the same run — ready to act on, not just present.
Step 6 · Living core assets
Your strategy stack stops aging.
Brand health, messaging house, positioning, ICP, competitive framing — the docs the whole company plugs into, kept fresh automatically as new research lands. Push, not pull. You don't chase the data; the data finds you.
Messaging house
The single source of truth for how Gather talks about itself. Auto-refreshes when new research lands. Used to generate 47 downstream assets.
Gather replaces your fragmented agency stack with one AI-native engine that runs market research, builds messaging, and ships campaign-ready assets — in days, not quarters.
Step 7 · Ship
One study. Twelve campaign-ready assets.
Every project fans out into the assets your team would have briefed to an agency. On-brand. Sourced from your own buyer data. Ready to deploy — not another deck waiting on the next handoff.
Frequently Asked Questions
What is Gather?+
Gather is the AI-native marketing engine. It runs continuous market research, builds grounded personas every marketer can talk to, and ships campaign-ready content from validated buyer data — replacing fragmented agency workflows with a single platform.
What kinds of market research can Gather run?+
Brand health tracking, message and concept testing, Van Westendorp pricing, conjoint and MaxDiff, buyer persona and ICP work, churn driver analysis, win/loss, competitive intelligence, ad and stimuli testing, segmentation, and category-creation research. Quant and qual run in the same study.
How do I start?+
Three ways in. Drop a prior research report and Gather extracts the gaps and re-runnable questions. Describe a business problem in plain English and Gather designs the study to answer it. Or accept a pre-prioritized study the engine has already queued based on your prior research and category activity.
How does audience targeting work?+
Describe your audience in plain English. Gather supports a 60M+ LinkedIn-verified B2B panel, a 10M+ consumer panel for B2C, and grounded personas built from your prior interview corpus. Switch between cohorts on the fly.
What are grounded personas?+
Talkable archetypes built from your real interview responses. Anyone in your marketing org can ask one a question and get an answer grounded in your buyer data — no need to commission a new study every time someone has a hypothesis. Confidence intervals tighten as more research feeds in.
How fast does Gather deliver insights?+
Grounded-persona studies finish in minutes. Real-panel studies typically field in 1–5 days and deliver decision-grade insight within hours of close. Compare to 6–8 weeks for traditional research agencies running the same scope.
Can I brand surveys with my own logo and colors?+
Yes. Every study is white-labeled with your logo, palette, font, and tone of voice. Respondents see your brand. Surveys are always free for respondents.
What deliverables does Gather produce?+
One study fans out into roughly twelve campaign-ready assets — branded industry reports, SEO-optimized blog content, executive LinkedIn posts, ad copy and creative concepts, landing pages, sales decks, battlecards, analyst briefings, PR pitch kits, lifecycle email sequences, interactive benchmarks, and scrollable data narratives — all sourced from validated research.
What are 'living core assets'?+
Your messaging house, positioning doc, buyer persona, brand health tracker, and competitive framing — kept up-to-date automatically as new research lands. No more stale brand books or copy-pasted positioning decks. Push, not pull.
Is Gather enterprise-ready?+
Yes. SOC 2 Type I and II, EU SCCs Module Two, UK IDTA, CCPA-certified. Supports SSO, role-based access control, and 30-day subprocessor notice. Used by Fortinet, SailPoint, Datadog, Cover Genius, and others.
Stop briefing agencies. Start shipping intelligence.
One engine replacing your panel agency, your content shop, and your brand-strategy retainer. Continuous insight and the assets that act on it — on the same clock your roadmap runs on.